A website with good SEO (Search Engine Optimization) is a vending machine that works non-stop. If you rank in the top 3 results with main keywords, you will definitely have incoming leads even when you are asleep.
Create a solid keyword strategy
Whichever your niche market might be, you always start by finding the right keywords. It is very important to know what people are looking for regarding your product or service. You need to optimize these keywords that are most profitable for your business. Filter these keywords that already have a high volume of monthly searches in relation to the products or services you offer.
Analyze your competitors’ backlinks
After searching for the keywords, analyze your competitors’ backlinks. Backlinks are the key ranking factor for a keyword. Find out where your competitors are taking backlinks and check out the relevant sites. Discover the techniques they use most to create traffic.
Internal Linking
Creating internal links to your content will give your site a lot of impetus. Website administrators often forget about internal links and focus on building external links from other portals. Remember, internal links are a powerful tool for increasing your site’s ranking. Check your keywords in the SERP (Search Engine Results Page) and see which content is ranked high so you can include internal links for those keywords.
Start Blogging
Create a blog and make a lot of use by posting useful content for your potential customers in order to create loyalty. The top sites that are indexed in SERP have high quality inbound links compared to lower ranking companies.
Find out where your target audience is and join this community or blog to share your content there.
Brand Awareness
Well-known brands and influencers have thousands of physical links. Building brand recognition is a powerful way to get organic backlinks (off-page SEO).
There are hundreds of techniques that can be used to improve your site’s ranking in search engines. With a higher ranking in the SERP you will have more organic traffic.